From carbon removals to a trusted asset class

We build the infrastructure that will turn durable carbon removal into a global, investment-grade market. By combining rigorous standards with a transparent registry, we ensure every tonne removed is credible, is understood and attracts investment that will scale CDR.

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advisory board

purpose built

Carbon removal only scales if the market is both trusted and commercially viable. This requires independent verification and transparent tracking, alongside infrastructure designed for real market needs. We help suppliers bring certified supply to market and create the conditions for carbon removal to become a credible, investable asset class – capable of attracting capital at scale.

our mission & vision

Built for a market that must be trusted

Our vision

A world where all carbon emissions are durably removed.

Our mission

Making carbon removal scalable through a high-integrity, customer-focused, investment-grade certification infrastructure.

why puro.earth

The infrastructure behind a trusted market

Nasdaq-Backed Stability

We are the only registry with the institutional weight, transactional ability, and insolvency protection of a global exchange behind us.

Banking-Grade Assets

Our CO2 Removal Certificates (CORCs) are recognized by global lenders to unlock debt and equity financing – helping carbon removal businesses raise the capital they need to scale.

Scientific Rigor

Our external Advisory Board of independent scientists oversees every methodology to ensure integrity.

Market Leadership

Puro CORCs has reached a 74% market share of all delivered engineered carbon removals globally, and we’ve certified over 100 suppliers to date.

why Puro.earth

Why we built Puro.earth

When durable carbon removal technologies were emerging, the businesses building them lacked the certification infrastructure needed to bring verified removals to market with confidence. Which meant no one would invest in what they were doing.

Banks need standardised, auditable revenue streams before they can lend. Investors need transparent, traceable assets before they can deploy capital. And buyers need independent certification before they can commit to multi-year procurement.

None of that infrastructure existed. We built it – methodically and with scientific rigor – because the credibility of the market depends on getting this right. Today, Puro.earth’s certification infrastructure allows some of the world’s most promising carbon removal businesses to access financing, sign long-term offtake agreements, and scale toward the level of durable carbon removal the world needs.

leadership

Puro’s leadership

management

Programs and accounts

The Puro.earth Advisory Board

Puro.earth’s external Advisory Board, made up of carbon removal experts, oversees the methodologies under the Puro Standard. The Board ensures high carbon credit integrity and upholds the robust principles of a science-based carbon removal standard.

advisory board

board

Board of Directors

Our Board of Directors established an independent Advisory Board to oversee the Puro Standard and its crediting rules. This separation ensures our standards remain impartial and transparent.

Founders

council

Market Evolution Council

We established the Market Evolution Council to increase trust, liquidity, and efficiency in the carbon removal market. Our goal is to grow transaction volumes and strengthen the ecosystem by expanding the community of participants and financial resources available. The council oversees the technical development of the Puro Registry and identifies the platform changes needed to support a scalable market structure.

Contact Puro.earth

Join the largest ecosystem of CDR suppliers and buyers, built on investment-grade infrastructure

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