Puro in the media

Press releases and news articles 

Press Releases (for media inquiries please email puro@gongcommunications.com)

Rules Consultation Press Release (published December 11th, 2023)

Puro.earth Partners with Exomad Green (published August 22nd, 2023)

Puro.earth and Xpansiv Partner to Expand Carbon Removals Market (published July 24th, 2023)

Octavia Carbon and Cella commission Africa’s first direct air capture (DAC) and storage pilot facility, partners with Puro.earth for carbon credit certification (published July 19th, 2023)

Navigator CO2 Partners with Puro.earth

Puro.earth strengthens its Carbon Removal Puro Standard and obtains ICROA endorsement (published March 6th, 2023) 

Greenlight given to the world’s first gigaton-capable 10,000 year carbon removal methodology by Puro.earth (published December 5th, 2022) 

"The IPCC said Carbon Removal is ‘unavoidable’, COP27 will need to trigger its ramp-up with quotas", Puro.earth Marianne Tikkanen in COP27 (published November 4th, 2022)

Puro.earth and Kita announce partnership to make carbon insurance available for biochar projects via the Puro.earth marketplace in 2023, reducing transaction risk and accelerating upfront financing. (published September 29th, 2022)

Puro.earth stimulates growth of carbon removal market with new digital asset to facilitate prepayments (published September 20th, 2022)

Puro.earth adds AspiraDAC's first Direct Air Capture project to marketplace following Frontier Fund commitment (published July 21st, 2022)

Climate Impact X and Puro.earth partner to bring new net zero aligned carbon credit portfolio to market (published June 6th, 2022)

Snap Inc. chooses Puro Standard projects to neutralize emissions and support carbon removal growth (published May 25th, 2022)

Puro.earth becomes official partner of the $100M XPRIZE Carbon Removal to help teams enter the carbon markets (published April 21st, 2022)

Puro.earth supports Zurich Insurance Group through carbon removal agreements (published March 29th, 2022)

Nasdaq launches world's first carbon removal indexes (published March 24th, 2022)

Puro.earth carbon removal selected by Microsoft carbon removal program, pushing the market forward (published March 11th, 2022)

Puro.earth launches Puro Registry, first public registry dedicated to carbon removal and CO2 Removal Certificates, CORCs (published February 15th, 2022)

Puro.earth  expands Board of Directors as it targets further growth in line with Article 6 update
after COP26
(published December 15th, 2021)

Puro.earth announces new independent Advisory Board to improve integrity of carbon markets (published November 1st, 2021)

Puro.earth launches the Pre-CORC framework to unlock carbon removal scaling (published October 19th, 2021)

Nasdaq Acquires Emerging Carbon Removal Market Puro.earth (published June 1st, 2021)

Puro.earth chosen by Microsoft for carbon dioxide removal (published January 29th, 2021)

Puro.earth Rolls Out Proven Carbon Transformation Business Model for CO2 Removal (published July 2, 2020)

Puro.earth co-founder: “Our economy must change to reward negative emissions” (published at Slush Conference November 2019)

World’s first marketplace for CO2 removals is launched to reverse climate change (published April 2019)


News & media articles about Puro.earth

EIN Presswire, February 2, 2023

BC Biocarbon and Ripple Announce $6.7M CAD Purchase of Biochar Carbon Removal Credit 

Carbon Herald, November 11, 2022

‘There Is Value When Each Carbon Removal Project Is Rated The Same Way’ – Co-Founder Marianne Tikkanen, Puro.Earth

Carbon Credits, October 6, 2022
World’s 1st Enhanced Rock Weathering Methodology Opens for Public Consultation

Reuters, October 5, 2022
Biochar: the 'black gold' for soils that is getting big bets on offset markets 

Carbon Pulse, October 4, 2022
Puro.earth opens consultation for rock CO2 storage crediting methodology, unveils removals insurance partnership

Global Investor Group, October 3, 2022
Nasdaq Puro.earth to offer biochar insurance in 2023

Yahoo! Finance, September 22, 2022
Puro.earth stimulates growth of carbon removal market with new digital asset to facilitate prepayments

Wall Street Journal, September 21, 2022
Salesforce Enters the Carbon-Credit Business

ESG Today, September 21, 2022
Nasdaq-backed Puro.Earth Launches Pre-Paid CO2 Removal Certificates to Help Scale Carbon Removal Market

Global Investor,  September 21, 2022
Puro.earth launches carbon prepayment contracts

Markets Media, September 9, 2022
Nasdaq-backed Puro.Earth Launches Pre-Paid CO2 Removal Certificates to Help Scale Carbon Removal Market

Markets Media, August 16, 2022
Carbon Market Demand Surges 

Insurance Journal, July 13, 2022
Insurance Industry Support of Carbon Removal Needed in Drive to Net Zero

Insurance Journal, July 13, 2022
The Global Urgency of Building the Carbon Removal Industry

Business Green, July 6, 2022
Removing CO2: Is the UK's vision for a thriving carbon removals market starting to take shape?

Global Investor, June 29, 2022
The fluctuating fortunes of the carbon removal market

Energy Monitor, June 28, 2022
Puro.earth: How to verify carbon removals

Insurance Journal, April 1, 2022
Zurich Insurance Accelerates Operational Net-Zero Target to 2030 Instead of 2050

GreenBiz, April 1, 2022
3 things learned from Microsoft’s carbon removal report

ESG Today, March 22, 2022
Nasdaq Launches World’s First Indices Tracking the Price of Removing Carbon from the Atmosphere

Business Insider, March 22, 2022
Carbon-credit trading is set to hit $50 billion by 2030. Here are 11 of the hottest startups working to scale the voluntary carbon market.

Carbon Credits, February 18, 2022
NASDAQ’s Puro.earth Launch Carbon Registry

Carbon Pulse, February 17, 2022
Puro.earth launches engineered carbon removals registry

ImpactAlpha, November 12, 2021
Carbon markets need strong demand signals to avert a carbon removal crunch

Yahoo Finance, October 26, 2021
Puro.earth Launches the Pre-CORC Framework to Unlock Carbon Removal Scaling

European CEO, July 1, 2021
How Finland's Puro.earth plans to scale up carbon removal to help the world reach net zero emissions

GreenBiz, June 24, 2021
Why Microsoft and Shopify are betting on biochar
Wall Street Journal, June 1, 2021
Nasdaq buys majority stake in carbon removal marketplace

Greenbiz, June 1, 2021
Nasdaq buys big stake in carbon removal marketplace

Reuters, June 1, 2021
Nasdaq and Fortum join forces to develop carbon removal market

Carbon Pulse, June 1, 2021
Nasdaq buys carbon removal platform Puro.earth

Sky News- Live with Ian King, March 26, 2021
How an Australian biochar start-up inspired Microsoft’s negative carbon plan

The Land, February 21, 2021
New Biochar technology a game changer for carbon capture market

Sifted Sustain Newsletter, February 2021
How to...Strike a big corporate deal as a climate tech company

Sustainable Business Review, Reuters Events publication, February 2020
Net Zero: in vogue, but on course? page 8

Ecovoice, February 2 2021
Puro.earth chosen by Microsoft for carbon dioxide removal

Carbon Pulse, January 29 2021
Microsoft buys 1.3 mln carbon offsets as it targets removal-based projects

Edie, 29 January 2021
Microsoft turns to Climeworks to deliver carbon capture techology

Ganar-Ganar Responsabilidad Social y Sustentabilidad, 29 January 2021
Microsoft encontro proveedores para eliminar CO2 de la atmosfera

Responsible Investor, 28 January 2021
Carney offsetting taskforce to develop principles and governance body

The Fifth Estate February 10, 2021
A one year check on Microsoft’s ambitious sustainability goals

Energy Monitor, January 19, 2021
The business case for CO2 removal in a net-zero world

TechRound, December 22, 2020
Interview with Antti Vihavainen, Co-founder at B2B Carbon Removal Marketplace Puro.earth

Triple Pundit, December 21, 2020
Carbon Removal, not only offsetting, will ensure businesses reach Net Zero

Forbes, September 22, 2020
Women launch first voluntary scalable marketplace for 'carbon removal' to help corporations reach Net Zero.

Shopify Newsroom, September 15, 2020
Fighting for the Future: Shopify invests 5M in breakthrough sustainability technologies

Tamebay News, September 15, 2020
Shopify invests $5M to fight climate change by Lauren Fruncillo

Neue Zürcher Zeitung, September 15, 2020
Swiss Re will ihren CO2-Fussabdruck rascher verkleinern, Werner Enz

Greenbiz, August 31, 2020
Carbon marketplace hawks credits in businesses that store CO2 with their products by Gloria Oladipo

Insurance Business UK, July 3, 2020
How insurance companies can proactively manage climate risk by Mia Wallace.

Business Insider, July 2, 2020
Puro.earth Rolls Out Proven Carbon Transformation Business Model for CO2 Removal

The Energyst, June 30, 2020
Swiss-Re backed carbon removal market targets gigaton scale-up by Brendan Coyne.

Recharge, June 30, 2020
World's first carbon-removal marketplace offers businesses an easy route to net-zero emissions

Insurance Edge, June 30, 2020
Puro Earth Launches Carbon Zero Support for Companies

Swiss Re Blog, February 22, 2020
Swiss Re includes Puro.earth CORCs in their CO2NetZero Programme where they will support carbon removal projects to compensate any emissions they cannot yet avoid. We are also featured in their sustainability report page 52.

Carbon Pulse, February 20, 2020
GHG removal trading platform plans bi-monthly sales as prices recover by Ben Garside. Carbon Pulse, February 20, 2020.

GreenBiz, February 10, 2020
Trend: Carbon Removal Markets get real on removal by Jim Giles. GreenBiz, February 10, 2020.

MBI TradeNews, February 5, 2020
"Verifizierte CO2-Entfernunghat jetzt einen Preis" MBI TradeNews Emissions magazine "Verified CO2 Removal now has a Price". Download article in German. Original English version can be found in our Blog  A market for carbon assets based on carbon negative products

Tieto blog, October 15, 2019
Innovations for the climate Tieto Blog by Kia Haring, Head of Global Communications and Corporate Responsibility, October 15, 2019.~

S-Group News, July 1, 2019
S Group offsets CO2 emissions of three of its stores through verified carbon removal certificates S-Group News, July 1, 2019.

Carbon Pulse, July 8, 2019
GHG removal trading platform considers expansion beyond Nordics Carbon Pulse, July 8, 2019.

Carbon Pulse, May 24, 2019
World-first CO2 removal auction fetches average price higher than EU ETS Carbon Pulse, May 24, 2019.

Carbon Pulse on twitter
Carbon Pulse on Twitter: "World-first CO2 removal auction fetches average price higher than #EUETS, test voluntary market sale in #Finland clears at average €26.92, with 2 more planned https://t.co/cKoL1bfR8u @fortum #puro @southpoleglobal #OCTT"    

Fortum press release, April 2019
World's first marketplace for CO2 removals is launched to reverse climate change Fortum Press Release, April 2019.

Edie sustainability news, April 2019
Finnish businesses set up 'world's first' marketplace for carbon removal certificates edie sustainability news, April 2019.

SEB Financial Services Group News, April 17,2019
SEB joins test of marketplace for CO2 reduction SEB Financial Services Group News, April 17, 2019.

Carbon Pulse, April 17, 2019
Nordic firms unite to develop voluntary market for CO2 removals Carbon Pulse, April 17, 2019

NEOT Group News, April 4, 2019
NEOT compensates its business flight emissions NEOT Group News, April 4, 2019.


For media enquiries

Please email puro@gongcommunications.com

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